What’s the “UNlaunch”? Will it prevent launch fatigue? That’s what Sheryl wants to find out.
Transforming solo businesses into works of art
Category Archives: Marketing for Solos
Good Online Marketing, Done Right in Five (Not So) Easy Steps
How did a PR-marketing software company take a mildly disinterested prospect and turn her into a confirmed fan and future buyer? Five easy steps to non-scuzzy online marketing that work.
The Top Ten Mistakes Solo-preneurs Make in Business (Christine Kane – with Commentary From the TIS Head Muse)
Guest author and fabulous business/life coach Christine Kane clues us all in on the top ten mistakes solo entrepreneurs make in starting and running their businesses. Bonus: some commentary from Sheryl, the TIS Muse-in-Chief.
The Weekly Brief (Wk. Ending 12/20/2009)
Fresh off the blogosphere, a hand-picked bouquet of juicy nuggets of wisdom for the savvy solo-preneur, for the week ending December 20, 2009.
Why the Most Crucial Metric on Twitter Isn’t How Many People Are Following You
Twitter: it’s not the numbers game you might think it is. In this post, discover the metric that really tells the tale of your success in marketing your professional services business on Twitter.
Rule #10: Get Offline (10 Rules to Effectively Manage Your Time in Social Networking Activities)
Our “10 Rules for Successful Time Management in Social Networking Activities” series draws to a close with this examination of rule #10: Get Offline.
Rule #9: Set a Schedule and Stick to It (10 Rules for Effectively Managing Your Time for Social Networking Activities)
Take a cold hard look at your schedule. Are you sure you don’t have time for this social networking stuff? And are you sure you can afford not to give it a try? Our “Ten Rules” series continues with the penultimate rule: make a schedule and abide by it.
Rule #8: Keep Perspective (Ten Rules for Successfully Managing Your Time in Social Networking Activities)
Number eight of our Top Ten Rules to manage your time more effectively in your social networking activities is all about keeping perspective. Find out why and how with this post.
Rule #7: Manage Expectations — Yours and Others (10 Rules for Successfully Managing Your Time in Social Networking Activities)
What do you all expect from me?! Oh, wait. I know that one: everyday inspiration for successfully managing your rock-star solo business, right? Read on to figure out how to rein in what other people expect of you. (Also? What you expect of yourself. Nobody’s harder on ourselves than … ourselves, right?)
Rule #6: Take Advantage of Tools to Automate & Streamline (10 Rules to Successfully Manage Your Time in Social Networking Activities)
Making your social networking activities easier might be just as simple as implementing the right app at the right time. In this post, we explore Rule #6 of the “Ten Rules to Successfully Manage Your Time in Social Networking Activities” — Take Advantage of Tools to Automate & Streamline.
