Res Ipsa Tweet: The Twitter Book for Lawyers

Brand spanking new and hot off the virtual press! It’s the Inspired Solo ebook about Twitter — the first of its kind made just for solo and small firm lawyers (um, as far as we know).

For more information and to place your order, read this post.

Contents of Res Ipsa Tweet: The Twitter Book for Lawyers

In writing Res Ipsa Tweet, I have tried to assume nothing. The book starts with the basic question – why would I want to consider adding Twitter to my marketing program for my solo law practice? – and builds from there. Just a few of the topics addressed in Res Ipsa Tweet’s 190+ pages:

• Getting started with Twitter — soup to nuts: How to sign up, how to pick a user name, how to personalize your Twitter page easily and for free …
• Who to follow and how to find them: Identifying your “prime targets” and figuring out what they need — and how to give it to them without coming off as “selling” …
• How to manage your time on Twitter: Taken from a very popular series here on The Inspired Solo, but revamped and dedicated solely to Twitter — ten rules and a ton of tips on task management …
• All about apps: How to wade through the literally hundreds and hundreds of Twitter tools, applications, and widgets that exist, find the ones that offer you the best value, and use them well …
• Incorporating your blogging and your Twitter account: from TweetMeme to WP Follow Me, how and when to push your blog posts in your twitstream — and how and when not to …
• Managing your “brand” on Twitter: how to keep tabs on anything having to do with you or your business, and how to respond to problems, should they arise …

And, yes, a whole lot more. You can check out the revised contents for Res Ipsa Tweet right here, for free.

Price and Bonuses

C’mon, it wouldn’t be an ebook offering without some bonuses, right? Here’s how it’s going to work.

Right now, and any time between now and sometime on Tuesday, December 22, 2009, Res Ipsa Tweet will set you back $47.00 US. Payment is handled exclusively and securely through PayPal, and YOU WILL GET THE BOOK IMMEDIATELY from E-Junkie.com. Seriously. It’s been uploaded, the code’s installed, and it’s set. Pay. Download. That simple. That fast, or near ’bout.

IN ADDITION, and only for the duration of the introductory offer phase (that is, before Tuesday, December 22, 2009 when the price goes up), I’m offering the following bonuses to the first 25 purchasers:

1. A FREE social networking checkup/review — worth $50, this is a service we’ll be offering in 2010. It’s not available yet for purchase, but you can get it for free here with your purchase of Res Ipsa Tweet. It’ll include a thirty-minute coaching call, followed by a three to five page report, individualized with our recommendations for your social networking marketing (SNM) program. The report will be geared towards “Do it yourself”-ers: in other words, you can take the report, implement it without any further help from TIS, and see results. It’s not a sales gimmick — it’s a bona fide service, and THERE WILL BE NO UPSELLING. I promise.
2. A 20% discount on any TIS service over $100. ‘Nuff said. Those are listed here, here, and here, by the way. (Does not apply to future book purchases, unfortunately, but any service or combination of services. Also? Good for one whole year. No joke.)
3. Plus The Inspired Solo’s revamped, redesigned, and ever-so-much-more-helpful email newsletter— set to launch in January 2010 (well, relaunch, as the case may be) with exclusive content that you won’t find anywhere else — not even here at TIS — and which will also come jampacked with special offers for subscribers only.

A Note About the Social Networking Checkup/Review Bonus

The social networking review will be offered for sale in January 2010 for $50, but is included as a bonus for the first 25 purchasers, or the expiration of the introductory phase, whichever comes first.

The reason I’m doing this, although it costs me over 90 minutes of time for each review, is that it’s a new service, and I want some feedback on it. So, although it’s not required by any means, I’d be grateful if the bonus-getters would share their thoughts with me on this point after the review is completed.

IMPORTANT: To Claim Bonuses

After your purchase is complete (not before ’cause that’ll just confuse everyone) come back here to our Contact Form. Drop me a line and say “yo, bonus me” — or, you know, whatever — and I’ll respond with some key questions to help me get started, as well as your super-secret, never-to-be-shared, unique-to-you-so-please-DON’T-share-or-you’re-out-of-luck promo code for that 20% discount.

Money Back Guarantee Details

Yes, Res Ipsa Tweet carries a money-back guarantee.

The deal is this: if you try the approach outlined inRes Ipsa Tweet for six weeks, and for any reason or no reason you’re not happy with the results, let me know and I’ll refund your money, no questions asked.

The catch is this: you MUST send me the worksheets in Appendix C of the book — completed worksheets, that is — along with your request for a refund. I’m not going to grade you, or anything like that. I just want to see that you’ve actually done the work and given it a try. You decide whether you get your money back — not me. (But if you’d be so kind as to let me know what didn’t work for you, that’d be swell, too.)